Behind the scenes of an exclusive HNW matchmaking business

How do you go from a humble Psychotherapist, to an internationally colossal businesswoman you ask? A woman who successfully built and runs one of the businesses we wish to talk about today, donating over £500,000 in various charitable projects…Meet Susie Ambrose.

Ingeniously spotting a gap in the personal introductions market at the beginning of the century in 2000, she founded the first exclusive luxury matchmaking company; Seventy Thirty.

The name Seventy Thirty came about after a study established that successful people spend around 70% of their time working and only 30% socializing. Today, Susie is an expert in the luxury market, and with investments in the UK and all over Europe, she is truly an inspirational lady.

Estate and Manor Magazine were lucky to talk to Susie about the modern-day cupid’s craft of matchmaking and why her services are immensely in demand.

“At the beginning of 2000, during one of my private practice sessions, an aristocratic gentleman requested my advice in helping him to find love, someone special whom he could share a deep intimate connection with, a companion.

After conducting my own research, I discovered that ‘introduction agencies’ were not exclusive and did not provide any form of luxury service. There was a gap in the market for a company, which exclusively catered for affluent single people: it just did not exist; I decided to create it.

With my decision to help my client, I discovered my own passion successfully matching him with a woman he loved and respected. It was the catalyst that drove me to build Seventy Thirty.

A dedicated matchmaking specialist per member

Here, at Seventy Thirty, we are a team of fully qualified and experienced Psychologists who offer support and advice in all aspects of our Members’ lives. Every member has a dedicated Matchmaking Specialist who is a relationship expert and qualified Psychologist.

I used my background in Psychotherapy, and my team of Psychologists to develop a personalised, professional, and highly effective service.

Using psychological measures to match partners has been the platform of the concept, and from a business standpoint, highly successful model and strategy.

Our Members are high net-worth individuals from a variety of unique backgrounds, nationalities, lifestyles, industries, all with different relationship aspirations, and of course of all ages.

They come to us, the experts, as they share a desire for a partner and a committed long-term relationship. Our Members value discretion and expect a top level of service in matchmaking, as they do in all the other aspects of their affluent lives.

All our Members have worked extremely hard to become the successes that they are today. They have real raw ambition and big dreams and goals. They have the vision and drive to achieve these goals.

They seek potential partners who can appreciate this dedication, and they are therefore compatible with people who have experienced similar motivation, and have aspirations for such success.

They require partners who can relate to their lifestyle (e.g. extensive travel, enthusiasm for new experiences, socialising in all social spheres etc.) and, so, they need to meet people who have a passion in life, who are enthusiastic and love to expose themselves to the many wonderful experiences life can offer.

All our Members are intelligent, sophisticated, well informed and cultured. These are the qualities required in potential partners.

The Matchmaking Specialist forms a very close working relationship with each of her/his Members.

She/he explores each person’s upbringing, lifestyle, goals and experiences of previous relationships, together with the attitudes, values and principles to which this person adheres to; ultimately, what it is that they are seeking from a relationship.

I recently published an insightful book about human relationships derived from our work at Seventy Thirty. The book is called Exclusive Matchmaking Book and can be purchased at Amazon.

There are most definitely no online lists of Seventy Thirty Members. There is no way of knowing who is a Member other than by signing up as a Member yourself, even then we operate highly discreetly with extreme confidence. You will only be introduced to the Members we propose as potential partners. This level of discretion is important for all our clients but particularly for those who are prominent and well known, for whom this aspect of our service is paramount. We do business with respect and integrity.

Besides matchmaking, some of our Members enjoy date coaching and relationship coaching, but also being invited to many charitable and social events throughout their membership”.

To find out more about Susie and her business, please visit her official website:

About Anastasia Tilston

Born in Moscow, Russia, Anastasia is currently living in a gorgeous county of Cheshire with her husband and three cats. Holding a master’s degree in Languages and Teaching, she spent over 10 years working privately with multiple high-net-worth clients across Russia and then became a Co-Founder of an English language centre for children in Slovenia. Moving on, Anastasia eventually found herself in private education recruitment and used her extensive professional knowledge to build an international educational agency specialising in providing the best English speaking childcare professionals and tutors to VIP clients around the globe. Anastasia is now a Co-Founder and Director of Estate & Manor Magazine; she uses her experience in recruitment to develop the only online magazine dedicated to people working in UHNW households and VIP services. Aside from business, Anastasia enjoys travelling, arts, literature and wildlife.

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