If private service has main hubs in the world then London is certainly in the top 3, if not occupying the top spot. The world of bespoke service in London is seemingly a meeting of many people from elsewhere on the planet as recent history shows. Today London plays host to property owners from Russia, the Middle East, China, South Asia and Europe to name but a few. In fact every country on the planet is represented in London but the countries and regions mentioned above constitute the main groups that have acquired property in recent times.
Servicing this High Net Worth (HNW) clientèle takes a veritable army of personnel that responds to the needs of child care, house cleaning, driving, maintenance, gardening, laundry, cooking etc. The people who fulfill these functions also come from all over the world responding with perfect timing to the peregrinations of their principals. A requisite of functioning in this world of high-class service is first and foremost stamina and an even temperament as a surly disposition and a penchant for laziness are frowned upon. There will be many who are employed for their
understanding of the cultural and linguistic needs of the principal and of his or her entourage. Religion naturally plays a part and the separation necessary in many faiths is just one aspect.
The traditional butler is coming back into fashion as HNW clients seek to have their households led by an assured presence. Butlers trained in the classical manner are of a multitude of nationalities but many principals will seek those displaying the attributes of a traditional butler; discretion, calm and style. Having a butler shows a certain consideration for the standing of the principal in question and it is not just a question of the size of the property but rather the style of the household ultimately reflecting the style of the principal.
Private service attracts people from all over the globe to London and it is quite likely that the demand for private service personnel will not recede in the coming decades. Those who wish to succeed in this profession must be willing to forget about themselves and dedicate their energy to the needs of their principal no matter what is demanded of them. If for any reason a principal’s motives are drawn into question then that is the time to seek another profession especially in London where all desires are answered rapidly. The employee must accept the conditions as the air tends to be rarefied in private service.